Wistia blog author Jenny Coppola

Job title: Former Director of Content and Creative at Wistia

About: Jenny is a jack of all trades who touched many impactful projects at Wistia and helped shape Wistia’s voice across the blog and beyond.

10/28/2021
15 Types of Videos That Every Business Can Use
As a business, the world of video is your oyster. Here are 15 ideas for video to help your creative ...
8/2/2021
The Science behind Gamification: Why It Works and What Your Business Can Do with It
Recreate the gaming experience and keep your users coming back for more time and time again.
7/6/2021
7 Ideas for Your Next Wistia Channel
From podcasts and support galleries to testimonials and webinar libraries, when it comes to Channels, the world is your oyster.
6/24/2021
Video KPIs: Evaluating Performance Across Multiple Channels
Ever wonder how a video shared on Facebook compares to a video embedded on your site?
4/7/2021
Announcing the 2021 State of Video Report
Dig into the data behind our 2021 State of Video Report. We analyzed over 44 million videos across 500,000 account ...
3/17/2021
How to Edit Video for Social Media
Editing videos for social media is much easier than it looks—you just need the right tools and some helpful tips.
2/25/2021
The Wistia Guide to Being on Camera
Whether you're the talent on screen or the person directing behind the lens, check out our handy guide to being ...
1/29/2021
Own Your Audience: Why Your Website Should Be the Home Base for All of Your Brand Content
Brands and audiences go hand in hand. Learn the importance of owning your audience and how to embrace the media ...
1/22/2021
Content Marketing in 2021: 5 Key Trends to Shape Your Strategy
How can your brand adjust to this new digital-first world? Explore top content marketing trends for 2021 in this webinar ...
12/4/2020
5 Reasons Why Podcasting Should Be Part of Your Content Marketing Strategy
Explore why podcasting deserves a spot in your content marketing plan and learn how we leverage podcasting as content at ...
11/19/2020
The Business Case for Building an Audience for Your Brand
Find out why growing an audience is actually a more scalable and cost-effective way to build a successful business.
10/26/2020
Wistia Announces 2020 State of SMB Marketing & Content Creation Report
COVID-19 has dramatically shifted every industry—and marketing is no exception. 68% of marketers indicated they have experienced budget cuts, averaging ...

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