Wistia blog author Kristen Craft

1/13/2021

5 Ways to Make Better Marketing Videos with Psychology

Captivate and engage your video viewers with these simple and effective marketing psychology hacks. You can thank us later!

10/6/2016

How 3 Companies Use Personalized Videos to Win Trust

Learn how Salesforce, ToutApp, and Bluleadz are using video to stand out from their competitors and close deals.

1/26/2016

Focus on Your Customers to Create Valuable Partnerships

"At Wistia, we’ve found success in marketing partnerships when we flip the conventional notion of a business alliance on its ...

12/17/2015

The Familiarity Principle: Building Relationships With Video

Kristen shares how Litmus, Wipster, and Zendesk are using the familiarity principle and video to gain trust and grow their ...